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The world’s largest manufacturer of metal conveyor belts Cambridge Engineered Solutions announced its first Russian partner, a new Middle East representative and plans to debut new products to European and Latin American markets.

Cambridge Engineered Solutions announced it has expanded its international operations, adding new representatives in five countries to sell and service its high-quality metal conveyor belts, filtration and wire cloth products. In making the announcement, Cambridge president and CEO Tracy Tyler also promoted Mike Truitt to international sales manager and Agustin Loya to general manager at its Sao Paulo, Brazil, plant. Tyler, Truitt and Loya will debut Cambridge’s newest products at two international industrial and food processing expositions in Europe and Latin America this month.

Tyler said: "Europe has always been a strong market for Cambridge belts, but the opportunity to expand into Russia and the Middle East, both within and beyond our current markets, is an important step in our international growth plan."

Cambridge has partnered with Polymer to serve as the company’s exclusive representative in Russia and SCI Trading, which is headquartered in the Netherlands, will now represent the company in four Middle Eastern countries: Saudi Arabia, Bahrain, Qatar and Kuwait.

Cambridge now has 20 representatives: nine in Europe, Asia and Africa and 11 in Latin America; Mexico, Central/South America and the Caribbean.

Owned by Alexey Baranov, a respected conveyor and driving belt distributor since 2001, Polymer is Cambridge’s first representative in the world’s ninth most populous country. Active in the food industry, Baranov "sold and promoted Cambridge belts but wanted to expand our portfolio of premium products for both food and industrial markets." With offices in Moscow, St. Petersburg and Siberia, Polymer has nine sales managers serving all Russian regions.

Headed by Cornelius Schrumpf, SCI Trading primarily sells to oil refineries, petroleum and chemical plants, and also has a strong network of customers in the food and industrial markets within this region.

While Cambridge expands into new markets, the company continues to solidify its base of operations in Latin America. Promoting Loya to general manager of the Sao Paolo plant, Tyler announced the industry veteran has full responsibility for the company’s Brazilian operations and will continue to manage South American sales, and said: "With plants in Sao Paulo, Brazil and Matamoros Mexico, Cambridge’s operations in Latin America are very important to our overall platform and growth plans."

The fifth and 11th most populous countries, Brazil and Mexico are also world leaders in the food processing industry. Loya is spearheading the company’s debut of new conveyor belts for food and beverage processing at MercoAgro from 9-12 September. MercoAgro’s tenth Annual Meat and Milk Business Processing and Production Exposition takes place at the Parque de Tancredo Neves Convention Center in Chapeco Brazil.

At the end of September, Tyler and Truitt will participate for the first time at the World of Technology and Science (WOTS) conference to present DuraFlex® Edge and Knuckleback™, two state-of-the-art metal belts for food and high temperature applications. Held in the Jaarbeurs convention and exposition center from 30 September – 4 October in Utrecht, the Netherlands, Cambridge is exhibiting with its Dutch representative, Food Belts, NV.

Truitt has worked for Cambridge since May 2006. In his new role, he will oversee strategies to increase efficiency, competitiveness and communication to maximize results in target markets.

Truitt said: "With a deep understanding of our domestic markets combined with time engineering solutions to help our clients increase productivity and profitability, I’m looking forward to my new role bringing Cambridge’s values, service and results to our international customers, representatives and agents in existing and target markets."

Cambridge designs and fabricates metal conveyor belts for companies around the world in food processing; baking, beverage, meat, poultry and snack foods, and agriculture, packaging and industrial manufacturing; automotive, building products, carpeting, chemicals, electronics, glass, high temperature environments, protein and solar energy.