On the money: Morrisons to refocus marketing, promotions
Morrisons has admitted it needs to strengthen its marketing message and promotional mechanics to win over consumers and reverse declining…
We need to prove we are different, says Morrisons
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UK: Hodgson to leave as Morrisons Q3 sales slide
Morrisons today (8 November) announced commercial director Richard Hodgson will leave the UK retailer - on the day it reported…
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Comment: More reasons to be upbeat about Morrisons
Morrisons is paying for playing catch-up but do not write the UK's fourth-largest grocer off just yet. Market expectations had…
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On the money: Morrisons defends “fresh format” stores, voucher strategy
Morrisons CEO Dalton Philips today (6 September) defended the UK retailer's "fresh format" stores and its policy on vouchers, two…
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UK: Morrisons rolls couponing scheme out nationally
UK retailer Morrisons has rolled its Catalina couponing system out nationally. The voucher scheme was initially launched as a trial…
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On the move: Pennycook exit turns spotlight on Morrisons strategy
The announcement from Morrisons that CFO Richard Pennycook plans to leave the company will come as a blow for the…
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In the spotlight – Couponing becomes “necessary evil” for UK retailers
As retailer Morrisons announces it is to trial a voucher scheme in a handful of stores in the north-east of England…
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UK: Morrisons reports first LFL sales drop since 2005
Morrisons insisted this morning (3 May) that it has made a "satisfactory" start to the year, despite booking its first…