Nissin Foods investing $288m in third US facility

The South Carolina site is expected to bring “hundreds of new jobs”.

Fiona Holland November 10 2023

Japanese instant noodle and ramen producer Nissin Foods Holdings has announced plans to inject $228m into a new manufacturing plant in Greenville County, South Carolina.

The South Carolina site will be the company’s third production facility in the country. Its other plants are located in Gardena, California, and in Lancaster, Pennsylvania.

Nissin said the investment will help to “advance its innovation pipeline to further meet consumer demand”.

Building of the facility is due to start in December, with operations expected to commence in August 2025.

The 640,640 square foot plant will feature electric forklifts, solar panels and EV charging points, which the group said will help it work towards being carbon neutral by 2050 and cutting carbon dioxide emissions by 30% by 2030.

The site will bring “hundreds of new jobs to the Greenville County community”, it said.

Nissin’s US portfolio includes the brands Cup Noodle, Hot & Spicy Fire Wok and Top Ramen.

The company’s other main markets in the Americas include Mexico and Brazil.

“For more than 65 years, our instant ramen products and brands have cultivated a loyal consumer base, which has fueled our relentless growth in the market,” said Michael Price, CEO and president of Nissin Foods’ US arm.

“With the south-eastern portion of the United States being a priority market for Nissin Foods, Greenville’s geographic accessibility, talented labour market, and competitive cost of living make it an ideal location for our new plant.”

Earlier this year, Nissin Foods set out plans to invest in its Lancaster plant. New manufacturing funding for its premium products at this facility grew by 15% as a result of the “unprecedented consumer demand” for its instant ramen goods.

Price added that having a third site “marks a critical turning point for Nissin Foods, solidifying our leadership position in the US market as we continue to grow the instant ramen category”.

In its latest financial statement covering 1 April to 30 September, Nissin Foods’ consolidated results included a 10.5% increase in revenue to Y350bn and 68.1% growth in core operating profit to Y48bn.

On a constant-currency basis, the group saw an 8.1% boost in revenue to Y342bn ($2.26bn) and a 63.4% increase in core operating profit to Y46bn.

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