Mars’ move for Kellanova underlines endurance of snacking – and changing shape of indulgence
While Mars has used M&A to add healthier products to its portfolio in recent years, the blockbuster deal for Kellanova points to other trends.
15 August 2024
15 August 2024
While Mars has used M&A to add healthier products to its portfolio in recent years, the blockbuster deal for Kellanova points to other trends.
Activist investor Peltz got a Unilever board seat last year after building up a 1.5% stake in the Ben & Jerry’s owner.
Glenn Wayne produces baked goods including doughnuts and Danish pastries from a 40,000 square-foot manufacturing facility.
Forbidden Foods looks to become a “capital light brand manager” in the FMCG sector with the acquisition.
Three ads have been banned after not disclosing the professional links with celebrity Steven Bartlett.
Nine out of ten food and drink manufacturers expect to maintain or increase investment levels over the coming year.
Consumer sensitivity to price increases, particularly for food, has taken a much more serious turn than has been the case over the last few years.
Vion suggests Germany risks becoming a net meat importer if the plight of farmers is not addressed.
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