Schwan’s has expanded its Freschetta pizza range in the US with the introduction of two frozen pizza lines: Freschetta Simply…Inspired Pizzas and Freschetta By The Slice.
Freschetta Simply…Inspired Pizza will initially be available in eight varieties: Hawaiian Style, Farmers Market Veggie, Harvest Supreme, Southern BBQ Recipe Chicken, Rustic Pepperoni Pomodoro, Classic Bruschetta – and the limited-edition varieties of Tuscan Farmhouse and Chicken Bianco.
Meanwhile, Freschetta By The Slice is a single-serve, microwavable option available in five vatieties: Six Cheese Medley; Chicken, Spinach and Mushroom; Vegetable Medley; and BBQ Chicken.
The company said that the product launches have “elevated” the quality of frozen pizza available.
“With Freschetta Simply…Inspired Pizzas, we are elevating the quality of frozen pizza with distinctive combinations of large-cut vegetables, flavorful sauces and delightful varieties of cheeses and meats to create new varieties unseen before in this category. And for when our consumer is time-strapped, Freschetta By The Slice provides the perfect solution when seeking one perfect slice of pizza in minutes.” said Mary Brown, Freschetta senior director of marketing.
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By GlobalData