PepsiCo has completed its acquisition of Stacy’s Pita Chip Company, the leading pita chip maker with sales approaching US$60m in 2005.
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Stacy’s will now operate as a separate unit reporting to Frito-Lay North America chairman and chief executive officer Irene Rosenfeld, the company said, and its headquarters will remain at Randolph, Massachusetts.
PepsiCo added that the company’s co-founders, Stacy Madison and Mark Andrus, will continue to provide input marketing, sales and new product development.
“Stacy’s is a terrific complement to Frito-Lay’s portfolio and supports our strategy to meet consumers’ needs for healthier, premium/gourmet products,” Rosenfeld said. “We intend to build on Stacy’s impressive momentum by providing the resources and the infrastructure necessary to accelerate their growth.”
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