Kettle Foods has reportedly attracted the interest of US snack manufacturers Lance and Diamond Foods, who have joined the likes of PepsiCo and Snyder’s of Hanover as potential bidders for the chip maker.

According to a Bloomberg report, citing people familiar with the matter, Lion has received bids from the US snack companies and is expected to announce a sale in the next 30 days.

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A spokesperson for Kettle confirmed that its private equity owner Lion Capital had “received expressions of interest” from “various parties”, but declined to name possible bidders.

The spokesperson insisted that Kettle, which manufactures chips in the US and UK, continues to see “excellent growth prospects”.

Kettle employs around 730 people across production sites in the US and the UK and in 2008 generated sales of $235m.

Reports of a possible sale of Kettle began to circulate in December last year.

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Lance and Diamond declined to comment.