United Biscuits has launched a range of “jumbo” peanuts under its KP snack portfolio.

The launch is KP’s “biggest ever” peanuts product, the snack maker said today (15 March), and includes a new Jumbo Salt and Pepper variant.

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In addition to the Jumbo peanuts range, a KP Honey Roasted Peanuts sharing bag will be launched, the firm said.

KP Jumbo Salted Peanuts are available in a 200g back with an RRP of GBP1.60 (US$).

KP Jumbo Salt & Pepper Peanuts are available in a 180g back with an RRP of GBP1.60.

Helen Warren-Piper, marketing director for bagged snacks said: “Despite the nuts segment being relatively flat in terms of growth, last year a further 300,000 households purchased KP contributing to 12% growth.”

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