UK supermarket group Morrisons has attributed its jump in third-quarter sales and customer numbers to its value proposition.
Go deeper with GlobalData
In the 13 weeks to 1 November, sales excluding fuel rose 9.1% and like-for-like sales increased by 4.3%, despite lower food inflation in the period.
“Morrisons continues to grow ahead of the market driven by our award winning combination of outstanding quality, fresh food and great value,” commented CEO Marc Bolland, who yesterday (18 November) announced that he would move to Marks and Spencer in the New Year.
The company, which has opened 37 new stores so far this year said that it attracted a “record 10.8m customers each week, up by over 1.6m a week since it launched its ‘food specialist for everyone’ strategy two years ago.
“In this environment we continue to deliver great value and quality to our customers whilst focusing on managing our cost base and generating profitable growth,” the company said in a statement this morning (19 November).
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalDataThe group also said that its optimisation plan, due to be completed in January, remains “on track”.
For the full release click here, or check back later for just-food’s insight into Morrisons Q3.
