Arla Foods has established a joint venture with its Russian distributor Artis. The new company, Arla Foods Artis, will promote and sell better and cheese products in this rapidly growing market.
“We’ve developed an ambitious business plan aimed at strong growth in Russia over the next few years,” says Max Sørensen, who is responsible for Arla Foods’ markets in Eastern Europe.
Arla will hold a 75% stake in the newly formed company while Mikhail Lyasko, the current owner of Artis, will own the remaining 25%.
The agreement, which is awaiting approval from Russian competition authorities, will see the establishment of a head office in St Petersburg.
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By GlobalData