An advertisement launched by the Pure Food Coalition, which depicts a human head on a sheep’s body, has been slammed by ACT deputy leader MP Ken Shirley.


Shirley said that he would be placing a complaint about the anti-GM advert with the Advertising Standards Authority because it is “dishonest and an affront to the scientific process”.


Speaking to The Dominion, Shirley added: “The campaign is a foretaste of the type of emotive and misinformed pressures that could be exerted by the Greens should a left-of-centre government be returned.”

Just Food Excellence Awards - Have you nominated?

Nominations are now open for the prestigious Just Food Excellence Awards - one of the industry's most recognised programmes celebrating innovation, leadership, and impact. This is your chance to showcase your achievements, highlight industry advancements, and gain global recognition. Don't miss the opportunity to be honoured among the best - submit your nomination today!

Nominate Now