Garden Protein, Pinnacle Foods' US-based meat-free business, has launched a range of on-the-go products in Canada.
The business, which sells products under the Gardein brand, has rolled out three handheld pocket meas: Crispy Chick'n Pocket Meal; Italian Meat-Free Sausage Pocket Meal; BBQ Pulled Porkless Shreds Pocket Meal
"Today's consumer wants a healthier protein meal they can eat on-the-go," said Yves Potvin, founder of the Gardein brand. "We hand crafted these products to meet their needs in a delicious and sustainable way."
Garden Protein was acquired by Pinnacle towards the end of last year for C$175m (US$154.6m) from investment firm TSG Consumer Partners and Potvin.
Yesterday, Pinnacle reported Gardein's sales had risen in the fourth quarter of the year.
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By GlobalData