Chinese pork processor Aoxin Tianli has announced it has entered into a partnership with e-commerce company Beijing Huinongfeng Biological Technology Co., for the construction of a new pork plant and the sale of the company’s products via Huinongfeng’s online portal.
Huinongfeng and Aoxin Tianli will jointly acquire property and establish a pork production facility and a food processing plant in the Huangpi District of Wuhan City.
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Construction, subject to relevant authority approval, is expected to start in early May 2016.
Production is expected to start in October 2016 with its Xiduhei-branded black hog meat products distributed to consumers directly via Huinongfeng’s online portal.
“Mrs. Hanying Li, chairwoman and CEO of Aoxin Tian Group, said: “We are excited about the prospects of working with Huinongfeng to jointly build a new pork processing plant and develop a P2C e-commerce platform for the sale of our branded black hog pork products. As we refocus our business on hog farming and related businesses such as pork processing and wholesale/retail distribution, we believe that this new cooperation initiative with Huinongfeng will allow us to extract greater value from our assets once fully launched.”
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