Kellogg has expanded its line of Special K products in the US with the introduction of Special K low fat granola and Special K fruit crisps.
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The cereal giant said the new Special K granola contains 3g of fat per 52g serving, 190 calories and six grams of protein and five grams of fibre.
Meanwhile, the company is also bringing out Special K fruit crisps as a “healthier” snacking option. At 100 calories pre serving, the new bars are available in Strawberry and Blueberry flavours.
“When managing their weight women have told us time and time again that variety is an essential part of success,” said Teresa Lindsey-Houston, associate director, Special K brand. “That’s why we’re proud to launch these new products and provide real food options that taste great.”
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By GlobalData
