Danish dairy giant Arla Foods has launched ready-to-drink (RTD) coffees in the UK as part of its venture with Starbucks.
The two ready-to-drink coffee ranges will hit the shelves in April across retail outlets and in Starbucks coffeehouse throughout the UK from May.
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The Starbucks Discoveries chilled coffee range will be available in three varieties; Seattle Latte, Aztlàn Mocha Latte (chocolate flavour) and Qandi Latte (caramel flavour).
Starbucks Doubleshot Espresso & Milk drink will comprise of two shots of espresso and is served chilled with milk.
“We believe there is a real opportunity to transform the ready-to-drink coffee market with this range,” said Arla’s commercial director, Simon Stevens.
“Until now there hasn’t been a big brand to drive the category forward but we are confident that with a global brand as established and trusted as Starbucks we can achieve this.”
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By GlobalDataThe companies announced the venture back in January, which will see Arla manufacture, distribute and market the Starbucks-branded premium RTD coffee beverages in Europe.
