Sainsbury’s To You, the online shopping service of UK supermarket chain Sainsbury’s, has come last in a consumer survey of online grocery shopping services.

Go deeper with GlobalData

Go deeper with GlobalData

The gold standard of business intelligence.

Find out more

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


Only three out of ten customers of Sainsbury’s To You said the service was “very good”, according to a Which? magazine poll. Among the chief complaints were difficulties in locating items on the website and the unavailability of products, reported The Guardian.


Ocado, the grocery shopping service 40% owned by retail group John Lewis, came top in the survey, with nearly eight out of ten shoppers describing the service as “very good”. Asda’s online shopping service came second last in the survey.

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact